Pacific Trail
Pacific Trail is a family-focused outdoor brand that was acquired by Columbia Sportswear in 2006. They manufacture highly affordable outdoor footwear and apparel, making it easier for active families to adventure outside together.
Objective
Pacific Trail only sells their product directly to distributors and retailers. Since their online presence was almost non-existent, we were hired to design a website that would help build the equity, understanding and reach of the Pacific Trail brand.
Scope
- UI & UX Design
- Web Development